Samsung has created the first LCD panel that can produce independent images on each side of a mobile LCD display. Samsung’s new double-sided LCD can show two entirely different pictures or sets of visual data simultaneously on the front and back of the same screen. Other conventional double-sided LCDs can only show a reverse image of the same video data. This new development will replace two display panels with one, thereby reducing overall thickness of mobile products by at least 1mm. The new double-sided LCD is 2.6mm thick and 2.22″ wide, with QVGA (240 x 320 pixel) resolution, and has brightness values of 250 nits for the front and 100 nits for the rear display. It will be exhibited at the Consumer Electronics Show, which opens in Las Vegas on January 8.

l 20070104  Samsung Developed Double Sided LCD

Samsung Electronics Co., Ltd., the world’s largest provider of thin-film
transistor, liquid crystal display (TFT-LCD) panels announced today that it has
created the first LCD panel that can produce independent images on each side of
a mobile LCD display. Samsung’s new double-sided LCD can show two entirely
different pictures or sets of visual data simultaneously on the front and back
of the same screen. Other conventional double-sided LCDs can only show a reverse
image of the same video data.

This new development will replace two display panels with one, thereby reducing
overall thickness of mobile products by at least 1mm.

Executive Vice President Yun Jin-hyuk, in charge of the Mobile Display Division
of the Samsung Electronics LCD Business, says, "Our new double-sided mobile
display underscores Samsung’s commitment to equip our customers with advanced
display technology that accelerates the trend toward slimmer mobile products. We
anticipate high demand when we commence mass production in the first half of
2007."

The breakthrough LCD product makes use of Samsung’s new double-gate, thin-film
transistor (TFT) architecture. TFT gates are electronic components that convert
the necessary voltage at the pixel level, which controls the liquid crystal
alignment needed to reproduce on-screen images. Samsung’s new double-sided LCD
has two gates that operate each pixel instead of one, so the screen on the front
can display different images than the one on the back. The double-sided display
makes use of Samsung’s proprietary Amorphous Silicon Gate (ASG) technology,
which accommodates the increased number of TFT gates without increasing the size
of the driver integrated circuits. Driver-ICs typically increase in size when
more TFT gates are used.

The new Samsung mobile display requires only one backlight, while competitive
double-screen LCDs require two. One side of the panel operates in a transmissive
mode, while the other operates in a reflective mode. By using a unique
reflective design that utilizes the light trapped in the opposing screen’s
transmissive mode, the reflective mode does not solely rely on external light
sources such as the sun.

The double-sided, dual image LCD’s efficient use of light to display images in
both transmissive and reflective modes promotes slimmer, more cost-effective
products.

The new double-sided LCD is 2.6mm thick and 2.22" wide, with QVGA (240 x 320
pixel) resolution, and has brightness values of 250 nits for the front and 100
nits for the rear display. It will be exhibited at the Consumer Electronics
Show, which opens in Las Vegas on January 8.