With the hype built around embedded systems as the future for computing, AMD sees themselves competing up front with Texas Instruments and Xilinx for a fair share in the embedded systems market.

Computex, Taiwan, 22 September 2003 – Advanced Micro Devices, Inc. today announced that it has collaborated with
Advantech Co. Ltd. to deliver an x86-based customer development platform
based on the AMD Geode(tm) GX2 processor and Advantech’s System on Module
(SOM) solution. This will be demonstrated at Computex Taiwan 2003. The
first collaboration to emerge from AMD’s recent acquisition of the Geode
technology from National Semiconductor will use the AMD Geode GX2 processor
to deliver superior performance for media-rich applications.

The AMD Geode GX2 processor is optimized for power, performance and design
flexibility for customers wanting embedded x86-based solutions in the
market. The compact, versatile customer development platform will enable
customers to create products and applications targeted at embedded markets.
Due to the flexibility of the System On Module solution, Advantech can offer
customers cost-effective, targeted solutions by simply reconfiguring the
base development platform.

Advantech’s SOM is a complete CPU system module, comprised of a CPU,
chipset,
and memory, that is integrated into a customer solution platform. This
architecture enables the development of application specific solution
platforms for vertical markets, while using the same SOM board. With
Advantech’s solution, manufacturers can decrease development time and reduce
costs for new products.

Delivering flexible functionality within
the space of a 2.5″ hard disk drive (68 mm x 100 mm) the AMD Geode GX2 processor
platform includes:
• The AMD Geode GX2 processor with:
• Integrated North Bridge graphics accelerator and display controller

• DDR memory controller

The AMD Geode 5535 chipset which features the following:
• Integrated USB 1.1 controller
• IDE controller/interface
• AC97 Sound Card
• LPC and IR interfaces
• 128 MB DDRAM
• CompactFlash socket

Advantech’s Flex-ATX compatible development board (229 mm x 191 mm) features:
• Multiple I/O ports (USB, serial, parallel and PS/2)

• Enhanced IDE HDD interface

• 10/100 Mbps Ethernet interface
• Multiple PCI expansion slots supporting 33 and 66 Mhz operation
• ATX power supply