AMD announced today that weather.com, the Web site of The Weather Channel® and the leading source of online weather information, has successfully completed the migration of its 32-bit database applications to AMD Opteron™ processor-based servers from IBM. IBM’s eServer 325 running Oracle 8i has delivered a performance boost for weather.com as well as providing a seamless transition from the previous server platform. Historically, unexpected software development costs – also known as disruption costs – have created unnecessary penalities with respect to technology migrations, as recently discovered in a survey of more than 200 enterprises by Momentum Research Group (MRG). As a result, more enterprises are now looking to the x86 architecture-based, 32- and 64-bit AMD Opteron processor to reduce the disruption costs long associated with proprietary 64-bit computing platforms.

SINGAPORE – AMD announced today that weather.com, the Web site
of The Weather Channel® and the leading source of online weather information,
has successfully completed the migration of its 32-bit database applications to
AMD Opteron™ processor-based servers from IBM. IBM’s eServer 325 running Oracle
8i has delivered a performance boost for weather.com as well as providing a
seamless transition from the previous server platform.

"When first introduced to the idea of moving our database to AMD Opteron
processor-based servers, we liked the flexibility, price performance and
ease-of-integration it offered," said Dan Agronow, vice president of technology
at The Weather Channel Interactive, Inc. "After testing the AMD Opteron
processor, we were excited our applications immediately saw an impressive
performance increase without any unexpected software development costs."

Historically, unexpected software development costs – also known as disruption
costs – have created unnecessary penalities with respect to technology
migrations, as recently discovered in a survey of more than 200 enterprises by
Momentum Research Group (MRG). As a result, more enterprises are now looking to
the x86 architecture-based, 32- and 64-bit AMD Opteron processor to reduce the
disruption costs long associated with proprietary 64-bit computing platforms.

A great example of how the AMD Opteron processor can reduce disruption costs is
Alaska-based Arctic Slope Regional Corporation (ASRC). ASRC recently moved its
32-bit Oracle 9i financial, data warehouse and reporting database onto AMD
Opteron processor-based servers from Racksaver running 64-bit SuSE Linux. In
addition to seeing a boost in 32-bit performance while having investment
protection for future AMD64 applications, ASRC did not incur any disruption
costs related to the migration of its existing applications to AMD64. ASRC is an
Alaskan Native-owned corporation specializing in natural resource exploration in
Alaska’s Arctic Slope Region.

"AMD64 technology exists because we listened to our IT customers and recognized
that they have been burned in the past by unnecessary software costs when
installing new hardware platforms," said Marty Seyer, vice president and general
manager of AMD’s Microprocessor Business Unit. "We also recognized that
disruption costs have been a stumbling block for return on investment for far
too long. Because of AMD64’s customer-centric innovation, disruption costs
associated with migrating to 64-bit computing should no longer be a concern for
enterprises."