Boost Mobile, a popular subsidiary of Sprint, is going to start throttling user data at 2.5 gigabytes. This decision is made, despite the fact that few people are actually using this kind of data, according to the company itself.
Boost is a prepaid service, as opposed to the monthly plans of Sprint's regular wireless services. Strongly recalling a typical MNVO – though it is strictly owned and operated by Sprint itself – Boost offers a variety of CDMA phones, ranging from feature phones to smart devices, including Android and Blackberry phones. For a set fee a month, a user can choose between a variety of wireless plans, promising a flat or unlimited amount of certain features, such as data and phone minutes.
Boost Mobile, outlining its "Monthly Unlimited" plan
Although Boost's advertising campaign strongly features the word “UNLIMITED” in reference to its data plans, the company is now following suite with the vast majority of so-called unlimited data plans offered by various carriers. When a Boost user hits a cap of 2.5 gigabytes data, his service will switch from standard data speeds way down to 256kbps. Technically, this is still a connection – it is just incredibly slow and useless for many purposes.
Boost assured its subscribers that the vast majority of them will not be affected by the decision. On a network such as Boost, this is more than likely true.
Nevertheless, if users are upset, they can very easily move to one of several good competitors – including Virgin Mobile, which also operates on Sprint towers, and the prepaid services from T-Mobile. Both are cheaper than Boost, but offer essentially the same services.