Canon Expo 2011 kicks off in Shanghai

Camera enthusiasts would love the EOS booth. Over here you can see the entire lineup of the EOS SLR digital cameras and EF lenses from the entry level to the professional units.

 Canon Expo 2011 kicks off in Shanghai

On top of that, you will also have the chance to check out the professional imaging technologies, CMOS sensor and Images Stabilizer Unit.

 Canon Expo 2011 kicks off in Shanghai

 Canon Expo 2011 kicks off in Shanghai

For those who are interested to find out more about Canon's future imaging technologies, the "Imaging Tomorrow” is the area to be at (located on level one). Here we see a prototype of a multipurpose camera which is not only compact and lightweight, but it can also capture in 4K digital resolution. This multipurpose camera is designed to offer a single-device solution for the full range of business-use needs, including both video and photography.

  Canon Expo 2011 kicks off in Shanghai

Visitors will also find the Mixed Reality booth at the "Imaging Tomorrow" area. If you know what is augmented reality, Mixed Reality is the merger of both real and virtual worlds to produce new environments and visualisations where physical and digital objects co-exist and interact in real time. It is a mix of reality, augmented reality, augmented virtuality and virtual reality. Like the above picture, the man is drawing a 3D object digital camera (shown on the big screen), and moving it around.

 Canon Expo 2011 kicks off in Shanghai

From the left are the SLR Style Concept that offers super high-definition picture quality and high magnification; an ergonomic 3D cam; image palette (the display at the rear), Image navi cam and the Mixed Reality Head Mount Display (MR HMD).

 Canon Expo 2011 kicks off in Shanghai

We also saw 3D video projection, produced by two projectors concurrently. Unfortunately, we did not see any mirrorless products at the Canon Expo.