Samsung doesn’t do everything right, but if there is one thing the company nails every time, it is the displays.

galaxy s5 press image 18 Display experts: Samsung Galaxy S5s OLED display is the best we have ever tested

DisplayMate is the single most influential authority when it comes to assessing display quality, whether it is HD monitors, TVs, or – as in context of this blog post – mobile displays. They have just released their assessment of the display running the show for Samsung’s latest high-end smartphone – the Galaxy S5, and they call it the “best display [they] have ever tested.”

There are two key areas where the S5’s OLED display simply kills it.

The first is brightness. DisplayMate observed that the S5’s display is 22% brighter than the already bedazzling Galaxy S4 display. In high ambient light conditions, such as when the display is directly facing the sun, the S5’s display performs better than anything ever tested.

The second is color accuracy. Despite using an OLED display (the sort that are infamous of being vibrant, but oversaturated), the Galaxy S5 achieved ‘Excellent 2.2 JNCD’ – geekspeak for highest color accuracy in any smartphone or tablet.

galaxy s5 display best Display experts: Samsung Galaxy S5s OLED display is the best we have ever tested

From DisplayMate:

Based on our extensive Lab tests and measurements, the Galaxy S5 is the Best performing Smartphone display that we have ever tested. It has a long list of new records for best Smartphone display performance including: Highest Brightness, Lowest Reflectance, Highest Color Accuracy, Infinite Contrast Ratio, Highest Contrast Rating in Ambient Light, and smallest Brightness Variation with Viewing Angle. The Galaxy S5 has raised the bar for top display performance up by another notch – an impressive achievement for OLED technology!

There is no doubt in my mind that manufacturers will jump to 2.5K resolution (2560×1440) in the next couple of years, but at least for me, the competition on increasing pixel density ended in 2012 when HD displays with 300+ ppi densities became the norm. It is nice to see companies focusing on other, equally (if not more so) important factors affecting display quality.