Mark Zuckerberg is one of the greatest minds in tech. He built, well, maybe not really build it, but helped turn Facebook into the largest social network in the world. Along the way, he became one of the wealthiest man we’ve ever known.

However, it’s been brought to our attention that Mr Zuckerberg isn’t exactly handling his own social media page, or so it appears. It’s reported that the mind behind Facebook has a core team of men and women who build his timeline so carefully it looks as if his life were nothing but a neverending river of business deals, charity work, and loving family portraits.

If you’re a troll or someone who has some not-very-nice things to say to or about Mark, these comments are usually removed quickly.

Bloomberg Businessweek reports that his team of social media gurus has at least a 12-man strength. Apart from that, he has another group of hardworking employees who write his posts and then another team of photographers to document his life’s journey.

To be fair, Mark has changed a lot since the old times, whilst profit is no doubt still the number one priority for Facebook, he has ensured that users are given their fair share of privacy and their rights are not validated. He has also tried to use this page to push forth a better image of himself to improve public perception, which is nothing wrong at all.

Sharing his personal life with Facebook, takes a great deal of effort, something most CEOs do not bother with, and to craft it himself is going to be way too time-consuming for this CEO. So having a team do it for him is understandable, although we might feel as if we have had our feelings cheated.