According to market research firm iSuppli, a stick of 2GB DDR3 ram now costs US$21 compared to US$44 in June 2010. Similarly, a stick of DDR2 ram has dropped from US$39 to US$21 in the same time period. DDR3 prices are expected to drop at a faster rate as it accounts for 60% of the market leading to an increased supply of DDR3 rams.
PC manufacturers and consumers would also be expected to upgrade the capacity and number of rams, taking advantage of the low ram prices. iSuppli said that DRAM per PC grew by 24% in 2010 and is expected to grow by more than 33% in this year.