After successfully replicating #hashtags, Facebook is directly taking on yet another popular Twitter feature.
With Trending Topics, Twitter displays #hashtags and keywords for the most actively discussed topics worldwide (or by region). It’s excellent for staying in the loop with the pulse of the internet.
Facebook’s big objective is to be the all-in-one solution for your online social networking needs. Meeting that objective means essentially copy-pasting features from rival services. With that in mind, Facebook is testing a new ‘Trending’ feature with limited users in the US, obviously taking inspiration from Twitter’s Trending Topics. The Trending box is located in the top-right corner of the News Feed, the same location as the privacy-breaching Ticker.
Facebook has sent out the following statement regarding WSJ‘s report:
“We are running a small test of a unit on News Feed. … Right now it only available to a small percentage of US users and it is still in the early stages of development.”
It will take several weeks before Trending is good enough to be rolled out worldwide. Until then, Twitter is still your best bet for staying on top of Internet trends.
Source: Wall Street Journal