glass collective Google establishes the Glass Collective

Google has set up the Glass Collective, an investment syndicate that will provide seed funding to entrepreneurs who want to employ Glass in what could become the next big thing after smartphones and tablets.

Google has set up the Glass Collective, an investment syndicate that will provide seed funding to entrepreneurs who want to employ Glass in what could become the next big thing after smartphones and tablets.

 
The Glass Collective is made up of Google Ventures and investment firms Andreessen Horowitz and Kleiner Perkins Caufield & Byers (KPCB). The trio will provide funding for those who have come up with innovative ideas for how to use Glass, which could result in dozens of new features.
 
The move is a major vote of confidence for Google Glass, which has already attracted a lot of attention from consumers, with many signing up to test the device, despite its $1,500 cost.
 
glass collective Google establishes the Glass Collective
 
“When you first see somebody wearing Glass, you might think “What can that thing do?” Well, quite honestly, we’re wondering the same thing,” said Bill Maris of Google Ventures. “When entrepreneurs and engineers encounter a new computing platform, amazing things happen. Think how much the cell phone has changed, just from 2007 to 2013. We’re really interested in where Glass goes from here.” 
 
Marc Andreessen of Andreesen Horowtiz described Glass as “transformational,” while John Doeer of KCPB said that “killer apps” are coming for Glass. Their financial contribution could play a monumental part in the success of the platform.