Google lowers prices on Maps API usage

google Maps Google lowers prices on Maps API usage

High traffic sites that previously paid high fees for using Google’s Maps API will have future bills cut by over 87%.  In the past, Google charged $4.00 for every 1,000 maps downloaded, but under the new policy that fee is cut down to just $0.50.

google Maps(1) Google lowers prices on Maps API usage

High traffic sites that previously paid high fees for using Google’s Maps API will have future bills cut by over 87%.  In the past, Google charged $4.00 for every 1,000 maps downloaded, but under the new policy that fee is cut down to just $0.50. 

Major sites such as foursquare relied heavily on Maps-generated content, and because of Google’s hefty fee they decided to move to OpenStreetMap as an alternative.  A site that relied on Maps and generated a million hits a day had to pay $3,900/day in the past, not a small monthly bill for startups if multiplied by 30 days in a month. 

Google calculates that only 0.35% of its Maps API users have to pay, but that number does not imply the huge sum that Google gets from the high traffic sites.

Another reason why Google is slashing prices on Maps usage is perhaps due to Apple’s recent announcement that they will use their own map features in the next iOS.  Competition from Apple and other cheaper alternative map services do not appear in Google’s announcement, but it is a huge reason why Google is lowering its pricing.

Source: blogspot.com

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