arm 300x126 Hollywood praises new anti piracy processor from ARM

The computer chip manufacturer, ARM, recently announced a new video processor that helps content producers stop piracy on mobile platforms.  The video chip is called the Mali-V500 and comes with embedded anti-piracy features offering HD video playback security.

ARM says this new chip meets the most stringent of anti-piracy testing standards on all mobile devices.

ARM, which is a U.K.-based manufacturer of computer chips, is currently the market leader with smartphone chip design.  In fact, most smartphones on the market today come with an ARM chip inside of them.

Their new series of products was announced at the recent Computex but the one that caught the eye of many was the new Mali-V500.  Hollywood is praising the new chip as an answer to anti-piracy and it was created for that very purpose in mind.  This is the first mobile chip on the market to be developed and optimized embedded hardware DRM to prevent HD video from being pirated.

mali 300x141 Hollywood praises new anti piracy processor from ARM

Most major studios were leery of creating more videos for mobile devices since it was easier for users to duplicate and share.  With this new chip, it will change the way in which video is viewed on mobile devices of the near future.

Cris Porthouse who serves as ARM’s director of market development announced in an official blog post that they developed the chip because of the urging of Hollywood.

“In order to protect their multi-billion dollar investments, studios and content owners are demanding hardware-backed security across all devices that play their premium content,” Porthouse writes. “This means that in order to support premium content mobile and other consumer embedded devices must support hardware-backed protection of content from download to display.”

There have not been any announcements from companies that say they’ll be using the new tech in their mobile devices, however,  it would be only a matter of time before media executives being pushing makers to add it to future mobile devices.  Nevertheless, this all depends on the costs involved and if it can truly stop piracy or just become a headache for honest consumers.