IDC study finds consumers increasingly using mobile as default internet gateway

galaxytab2 IDC study finds consumers increasingly using mobile as default internet gateway

Consumers are increasingly using mobile devices like smartphones and tablets as their primary means of accessing the internet, according to the latest Worldwide New Media Market Model report by the International Data Corporation (IDC).

Consumers are increasingly using mobile devices like smartphones and tablets as their primary means of accessing the internet, according to the latest Worldwide New Media Market Model report by the International Data Corporation (IDC).

 
The findings show a sharp shift away from PCs as the default for accessing the internet, with the number of those logging on from their PCs in the US expected to shrink from 240 million this year to 225 million in 2016.
 
Meanwhile, those using mobile devices to get online will grow from 174 million this year to 265 million in 2016. This will mean that in 2015 there will be more people logging on from mobile devices than old-fashioned PCs, a first in history.
 
galaxytab2 IDC study finds consumers increasingly using mobile as default internet gateway
 
Western Europe and Japan are slower to adopt the change, with IDC predicting it will take an additional two years for these regions to reach the same milestone.
 
“In the consumer world, mobile Internet usage is already beginning to displace PC usage, and the United States is leading this trend,” said Karsten Weide, program vice president, Media & Entertainment at IDC. “There has been much talk about how the future of the Internet will be mobile first and PC second. In the United States, that future is now.”
 
Weide said that a large reason for the change is because “the PC was never truly a consumer product,” with many using one “because there was no better alternative.” The rise of user-friendly mobile devices, however, has changed the computer landscape forever.