Kingston Enters Personal Media Player Market with K-PEX
With the launch of K-PEX, Kingston is leveraging its 18-year leadership position in the memory module market to bring new Portable Media Player technologies to market. Kingston’s K-PEX will be available with embedded memory capacities of 1 GB and 2 GB and will provide a miniSD slot for easy downloads of music, video and photographs directly onto the memory card. K-PEX will be available as a complete kit and include a USB 2.0 cable, USB host cable, line-in cable, earphones, transcoder software CD, protective cover, lanyard, comprehensive user manual, and quick start guide. As a special promotion, Kingston will ship the first 4k 2GB players bundled with a Free Kingston miniSD card.
“K-PEX allows us to leverage our reputation in the memory business while maximizing established relationships with NAND suppliers which ultimately results in a high quality, multi-functional multimedia player for consumers,” said Dave Lee, Flash Memory Product Manager, APAC Business Division, Kingston. “By adding an expandable card slot to the K-PEX, we offer today’s consumer a high quality product with the flexibility to expand media libraries at an affordable price,” Lee added.
The new portable media player, with its super-slim, lightweight design, makes it easy and convenient to transport for use on planes, in the car, at home or in the office. The new PMP offers a number of unique features including a multi-region FM radio. Its high resolution, 2-inch color LCD video screen makes viewing videos and photographs easy on the eyes. Measuring 3.7 x 1.8 x .57-inches and weighing a mere 2.2 ounces, the new K-PEX Personal Media Player can playback most popular formats including MP3, WMA, OGG and WAV audio; MPEG 1&2, AVI, WMV and ASF video, JPEG image formats, and TXT documents.