LG’s latest flagship sports one of the industry’s highest-resolution displays, along with first-of-their-kind features like a camera with a laser autofocus sensor.

lg g3 1 LG G3 officially announced with 5.5 inch 538ppi display, laser autofocus camera

Following an unprecedented amount of leaks and rumors that gave away pretty much every detail of the device, LG finally made its latest flagship smartphone, the G3, official at simultaneous New York, London, and San Francisco

The LG G3’s display is among its biggest highlights. At a resolution of 2560×1440 on a 5.5-inch screen, it is pushing a pixel density of 538ppi. That’s considerably higher than any of the phone’s direct rivals, though it remains to be seen if the additional pixels actually translate into a better viewing experience on a 5.5-inch display. LG is also touting a new battery technology to take care of the processing needs of such a high-resolution display – the metal in the 3,000 mAh battery cathode has been replaced by graphite, which the company says will offer battery life similar to the G2, despite zero increase in the battery’s capacity.

Another major highlight is the G3’s camera. It’s the same unit as the LG G Pro 2 that was launched earlier this year, with a 13-megapixel sensor and OIS+ technology, but also features an added laser autofocus sensor on the back. According to LG, the camera can achieve focus and take pictures in just 276 milliseconds, though it remains to be seen if it faster than devices like the iPhone 5s and HTC One M8 in real-life usage. There’s also a 2.1-megapixel front-facing camera, with a “selfie mode” that can take pictures automatically if it detects users clenching their hand into a fist.

lg g3 2 LG G3 officially announced with 5.5 inch 538ppi display, laser autofocus camera

The G3 is powered by a quad-core Snapdragon 801 processor clocked at 2.5GHz. The phone will come in 16 and 32GB variants, with 2GB of RAM on the former and 3GB on the latter. There’s also a microSD slot for expansion – the back cover features a metallic finish for a more premium feel, but it can still be removed to access a removable battery. There’s also a 1-Watt speaker on the rear with a built-in amplifier – that should offer loud audio output, but since it’s a single speaker that’s placed on the back, it might not reach the quality of sound offered by the front-facing stereo speakers on the HTC One M8 or the Sony Xperia Z2.

As was the case with existing LG devices, the G3 also puts heavy emphasis on the software, which is powered by Android 4.4 KitKat and a modern and flatter version of LG’s custom UX. LG is touting a feature called Smart Notice, which is similar to Google Now and can remind users to perform certain tasks, like turning on Wi-Fi based on location or deleting certain apps that haven’t been used in a while. Other features include a keyboard which can be adjusted in size, a Health app that works in tandem with the built-in pedometer, Knock Code for waking up the device using custom tap patterns, and Kill Switch, which will allow users to track or remotely wipe their device if it gets stolen.

The LG G3 will go on sale in South Korea as early as today in Metallic Black, Silk White, Shine Gold, Moon Violet and Burgundy Red colors, and will make its way to 170 carriers around the world by the end of June. LG will also launch a couple of accessories, including a QuickCircle case and a wireless charge, though pricing on the phone and its accessories are currently unknown.

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Source: LG