Lock and load, ladies and gents keeping an eye on the so-called ongoing spec wars of smartphones, as Chinese OEM Vivo is reportedly prepping an unprecedented attack against everyone from Samsung to LG to Apple.

Vivo Xplay3S Mobile spec wars enter a new stage with Vivo Xplay 3S, worlds first 2,560 x 1,440 phone

A savage attack, too, and one that I’m not sure anyone’s ready to respond to. The follow-up to the rather bland and underwhelming Xplay, oddly dubbed Xplay 3S, is set to be… wait for it… the world’s first smartphone sporting a 2K display.

2K is the marketing term used by Vivo, because technically we’re dealing with QHD, or Quad HD resolution. However you like to call it though, that’s a boatload of pixels right there, namely 2,560 x 1,440.

Unfortunately, there are no words as of now in regards to the display size of this upcoming Vivo Xplay 3S, so we can’t crunch all the numbers yet and tell you what pixel density you’ll be looking at. But since the only Quad HD smartphone display showcased so far, an LG-made concoction, measures 5.5 inches, chances are that’ll end up powering the next-gen Xplay, resulting into a staggering 534 ppi.

LG Display Quad HD Mobile spec wars enter a new stage with Vivo Xplay 3S, worlds first 2,560 x 1,440 phone

For comparison, the already bananas (in a good way) HTC One clocks in at 469 ppi, which on paper looks way out of this new bad boy’s league.

Still, a touch of caution is advised in handling the news of Vivo Xplay 3S’ coming, as we’re extremely light on specifics outside of the display spectrum. For all we know, the beast won’t land until the end of the year and, if it only sees daylight in 2014, its confirmed quad-core Qualcomm Snapdragon 800 SoC might not keep up with other high-end contenders.

Besides, what are really the odds of seeing Vivo go for international gold with their future flagship? Minuscule would probably be an understatement. Oh, well, we can still dream, can’t we?

By the by, do you know what kind of devices boast Quad HD resolutions for the time being? Exactly, 13-inch $1,000+ laptops from the likes of Samsung or Toshiba.

Source: Unwired View