Motorola to launch other Moto X devices, including less expensive pre-paid version
In an interview on Thursday, the CEO of Motorola Mobility told CNET that the Moto X is only the flagship device of a number of phones that will carry the Moto X branding on them. Among them will be a cheaper version of the device for prepaid carriers.
The revealing of the Moto X has caused some consternation among former fans, who had been anticipating a somewhat cheaper and hopefully more powerful phone. Unfortunately, the offspring of Google and Motorola, which was revealed by Motorola on Thursday, turned out not to be very cheap, or very powerful.
But the cries of those desiring less expensive smartphones are not lost on the heart of Motorola CEO Dennis Woodside, who assured CNET on Thursday that a less expensive phone carrying the Moto X branding is in the works for prepaid phone carriers.
Shrugging predictions of a $300 price tag off contract, Motorola announced that the device would in fact cost $199 ON contract, across the major carriers who will sell the phone, including AT&T, Verizon Wireless, Sprint, and T-Mobile.
But in an interview on Thursday, Motorola Mobility CEO told CNET that the Moto X is only the flagship device of a number of phones that will carry the Moto X branding on them. Among them, Woodside explained, will be a cheaper version of the device for prepaid carriers. These would presumably include major networks such as Virgin Mobile, Boost Mobile, and the prepaid services frequently offered by major networks such as Verizon and T-Mobile.
Woodside acknowledged the broad pre-paid market, and the sensitivity of consumers in that market to prices, explaining that consumers in this position are often forced to choose between very expensive up-front fees for a phone, or technology that is up to three years outdated.
“Buying a new iPhone at full price for a prepaid service costs quite a bit of money, especially families who are buying devices for multiple people,” said Woodside. “The experience of devices you can get for less than $200 is subpar right now. We want everyone to have access to affordable smartphones.”
Woodside did not give specifics about specifications for the upcoming Moto X devices, or a release date. But, he assured CNET, “You will see additional products within months.”