Apple is going to release its new iPhones later this month. Recent reports suggest that fully assembled and packaged units have now begun arriving in the U.S. As per rumors, the release might take place on September 20th.
The company today finally rolled out invites for its media event. It was rumored for the past few weeks that the event will be scheduled for September 10, the rumor has turned out to be true. Apple will formally unveil its new iPhone models next week. The company is expected to announce two iPhones this year, the iPhone 5S and the iPhone 5C.
It is not unusual for units to begin arriving in the U.S. prior to the official announcement. Apple will stockpile units so that after the announcement it can quickly distribute them among carrier partners as well as its string of retail stores across the country. This time around the iPhones are expected to be launched on all four major U.S. carriers simultaneously, if this is the case, Apple will have a titanic job on its hands to deliver units to those carriers in time for the release. A source from China claims that 1.2 million iPhone 5C units were shipped to the U.S. yesterday. It remains to be seen in how many markets the company releases the new device soon after the announcement.
The iPhone 5C is expected to outsell iPhone 5S this quarter due to the latter’s reported supply constraints. If that is the case, there might not be enough high-end iPhone units to go around after launch day to cater to the intense demand. Analysts expect supply to pick up after September.