Apple today introduced the new iPod®, featuring a gorgeous 2.5-inch color
screen which can display album artwork and photos, and play stunning video
including music videos, video Podcasts, home movies and television shows. The
new iPod holds up to 15,000 songs, 25,000 photos or over 150 hours of video and
is available in a 30GB model for $ 299 and a 60GB model for $ 399, with both
models available in stunning white or black designs.
The new iPods will begin shipping next week.

Apple today introduced the new iPod®, featuring a gorgeous 2.5-inch color
screen which can display album artwork and photos, and play stunning video
including music videos, video Podcasts, home movies and television shows. The
new iPod holds up to 15,000 songs, 25,000 photos or over 150 hours of video and
is available in a 30GB model for $ 299 and a 60GB model for $ 399, with both
models available in stunning white or black designs.

“The new iPod is the best music player ever—it’s 30 percent thinner and has 50
percent more storage than its predecessor—yet it sells for the same price and
plays stunning video on its 2.5-inch color screen,” said Steve Jobs, Apple’s
CEO. “Because millions of people around the world will buy this new iPod to play
music, it will quickly become the most popular portable video player in
history.”

The new iPod plays music, audiobooks, audio Podcasts, video Podcasts, home
movies, music videos and popular television shows like “Lost” and “Desperate
Housewives.” The unrivaled combination of iPod and iTunes® 6 now provides
customers with a seamless experience for buying, managing and playing video as
well as audio content, including over 2,000 music videos, six short films from
the Academy-Award winning Pixar Animation Studios, and five television shows
from ABC and Disney Channel, including the immensely popular “Lost” and
“Desperate Housewives.”

The new iPod combines all of the ground breaking features that have made the
iPod the best music player in the world with revolutionary new features such as
the ability to view video content on a larger stunning color display. The new
iPod features Apple’s innovative Click Wheel for precise, one-handed navigation
and the portable design is ideal for putting music, Podcasts, photos, audiobooks,
home movies, music videos and popular television shows in a pocket for on-the-go
viewing. iPod users can also watch their video content and slideshows of their
photos on a television via optional Apple accessories.

Featuring seamless integration with the iTunes Music Store and the iTunes
digital music jukebox, iPod features Apple’s patent pending Auto-Sync technology
that automatically downloads digital music, Podcasts, photos, audiobooks, home
movies, music videos and popular television shows onto the iPod and keeps them
up-to-date whenever the iPod is plugged into a Mac® or Windows computer using
USB 2.0. The 30GB model features up to 14 hours of battery life for music
playback and the 60GB model features up to 20 hours of battery life for music
playback.*

Pricing & Availability
The new iPods will begin shipping next week for a suggested retail price of $ 299
(US) for the 30GB model and $ 399 (US) for the 60GB model through the Apple
Store® (www.apple.com), Apple’s retail stores and Apple Authorized Resellers.
All iPod models include earbud headphones, USB 2.0 cable, case, dock insert and
a CD with iTunes for Mac and Windows computers.

Optional accessories designed for the new iPod include: Universal Dock for $ 39
(US), giving users easy access to a USB port for syncing, IR support to work
with the Apple Remote and a variable line out and S-video connections for
integration within the living room; Apple Remote for $ 29 (US), providing
wireless integration to the Universal Dock and quick and easy access to controls
from across the room; Apple iPod AV cable for $ 19 (US), enabling television
viewing of video content in full-screen; the iPod Camera Connector for $ 29 (US);
and Apple Socks for $ 29 (US) providing six vibrant color socks to dress up and
protect your iPod.

iPod requires a Mac with a USB 2.0 and Mac OS® X version 10.3.9 or later and
iTunes 6; or a Windows PC with a USB 2.0 port and Windows 2000, XP Home or
Professional (SP2) and iTunes 6.

* Battery life and number of charge cycles vary by use and settings. See
www.apple.com/batteries for more information. Music capacity is based on four
minutes per song and 128-Kbps AAC encoding; video capacity is based on H.264
750-Kbps combined with 128-Kbps audio; and photo capacity is based on iPod-viewable
photos transferred from iTunes.

Apple ignited the personal computer revolution in the 1970s with the Apple II
and reinvented the personal computer in the 1980s with the Macintosh. Today,
Apple continues to lead the industry in innovation with its award-winning
desktop and notebook computers, OS X operating system, and iLife and
professional applications. Apple is also spearheading the digital music
revolution with its iPod portable music players and iTunes online music store.