Seems like Microsoft just cannot keep up with the momentum in the world of mobile communications: the Microsoft KIN, a phone targeted at the socially-connected youth, has been marked for termination barely three months since their release.
Read on to find out more.
Microsoft may have never intended to release their KIN line of smartphones for retail over in Singapore, but it probably would not have mattered. In what has to be one of the shortest product lifespan known for a mobile phone, the Redmond company has announced that the KIN will not be released in Europe as originally planned, with poor sales figures as the main reason.
Instead, Microsoft will be redeploying the KIN team to work on Windows Phone 7, in the hopes that the team’s experience in creating socially-connected phones will prove valuable in the development of Windows Phone 7, which is currently the only mobile OS Microsoft has left to compete against the likes of Android and iOS.
Microsoft had this to say about KIN’s demise:
“We have made the decision to focus exclusively on Windows Phone 7 and we will not ship KIN in Europe this fall as planned. Additionally, we are integrating our KIN team with the Windows Phone 7 team, incorporating valuable ideas and technologies from KIN into future Windows Phone releases. We will continue to work with Verizon in the U.S. to sell current KIN phones.”
It is interesting to note that even as the KIN team is being dissolved and moved over to assist in Windows Phone 7 development, Microsoft has not pulled the plug on the sale of KIN in the U.S for the time being. And without official sales numbers from Microsoft, it might be possible that KIN is seeing some modest acceptance from its target market. And unless a miracle happens overnight, the current KIN phones on sale may not see the light of the day much longer.
But on the brighter side of things, at least we get to raise the bar on our expectations of Windows Phone 7. Now that is something worth waiting for.