jiayuan Online dating and match making, make strides in China

Romeo and Juliet had their issues when it came to love.  May it be barriers due to culture, demographics, geographic, or time—love is possible for those who want it.  Hooking up with someone through online means is old news, but it doesn’t mean that its relevancy in today’s world has diminished.  As a matter of fact, more and more companies around the world are cashing in on the online dating niche.

match dot com Online dating and match making, make strides in China

Romeo and Juliet had their issues when it came to love.  May it be barriers due to culture, demographics, geographic, or time—love is possible for those who want it.  Hooking up with someone through online means is old news, but it doesn’t mean that its relevancy in today’s world has diminished.  As a matter of fact, more and more companies around the world are cashing in on the online dating niche. 

Match.com seems to be one of the most popular in North America and Europe, whilst OkCupid.com has potential in the Asian regions.  For countries that are more restrictive on what its populace can view on the internet, such as China, Jiayuan.com and Zhenai.com seems to be dominating. 

jiayuan 2 Online dating and match making, make strides in China

In March of last year, Jiayuan.com made an impressive $1.58 million according to globaltimes.cn, and the online match making industry is projected to go from $72 million to $301 million from 2010 to 2015. 

The online dating and match making industry might not be as strong as it is in other markets, and culture seems to be one of the main factors influencing its growth.

Li Ming, a resident of Beijing, admits to globaltimes.cn that she was thrilled by her positive experience with the online match making service in China.  However, it’s also noteworthy to mention that Li didn’t give globaltimes.cn her real name because of cultural stigmas that might be directed towards her if people she knows find out she uses online dating sites. 

Regardless of the negativity that surrounds online match making in China, Li is happy with her husband–whom she met through an online dating site– of a little over a year.

"The best part is that I found the most important person in my life," she told globaltimes.cn. 

Continued growth of online match making and dating sites in China is a definite, and as the social and cultural dogmas of the region evolves, the industry will no doubt take off even further. 

Source: globaltimes.cn