ipadmini Pegatron CEO claims Bloomberg journalist made up falling iPad mini demand report

The CEO of Pegatron has refuted a report by Bloomberg that iPad mini demand is falling, claiming that the journalist in question made up the story.

The CEO of Pegatron has refuted a report by Bloomberg that iPad mini demand is falling, claiming that the journalist in question made up the story.

Jason Cheng, head of the Taiwanese electronics manufacturer, said that his comments about falling demand applied for all its products, including tablets, e-readers and game consoles, not specifically the iPad mini.

Cheng claims that journalist Tim Culpan, who writes for Bloomberg, took his comments out of context. He said that he refused to offer figures on specific products or customers, which he added was the company's principle and guideline for public events.

ipadmini Pegatron CEO claims Bloomberg journalist made up falling iPad mini demand report


This supports general supplier practice of not providing details about products or clients, which could jeopardise their relationship and hurt sales. The Bloomberg report has already created significant controversy, prompting Cheng to refute it in the first place.

If we accept the CEO's side of the story, it still suggests an overall decline in tablet demand. This is likely due to a higher market saturation thanks to the flood of low-cost tablets, general economic factors like continued unrest in Europe, and the fact that many consumers will be waiting for the next big release before splashing out on another device.

Source: 9to5mac