SanDisk ExpressCard 2 thumb SanDisk Launched ExpressCard Adapter

SanDisk today launched the SanDisk Multi Card ExpressCard(TM) Adapter,
offering fast transfer speeds from memory cards to notebook computers without
the need to carry cables or external card readers.
The new adapter fits into the ExpressCard slot now found in most new notebook
computers, and accepts six card formats: SD, SDHC, MMC, MMCplus, Memory Stick Duo, Memory Stick PRO Duo and Memory Stick
PRO-HG Duo.
The SanDisk Multi Card ExpressCard Adapter is expected to available in North
America and Europe in September, with a manufacturer’s suggested retail price of
$ 29.99 in the United States.

SanDisk ExpressCard 1 SanDisk Launched ExpressCard Adapter

SanDiskĀ® Corporation today launched the SanDisk Multi Card ExpressCard(TM)
Adapter, offering fast transfer speeds from memory cards to notebook computers
without the need to carry cables or external card readers. The announcement was
made at IFA, the world’s largest consumer electronics show, where SanDisk is
exhibiting at Booth 130, in Hall 15.1 of Messe Berlin, through Sept. 5.

The new adapter fits into the ExpressCard slot now found in most new notebook
computers, and accepts six card formats: SD(TM), SDHC(TM), MultiMediaCard(TM),
MMCplus(TM), Memory Stick Duo(TM), Memory Stick PRO Duo(TM) and Memory Stick
PRO-HG Duo(TM). Many competing ExpressCard adapters only accept the full size
Memory Stick format, running counter to the swing in market momentum toward the
smaller Duo form factor.

"With the SanDisk Multi Card ExpressCard Adapter, we’re supporting the rise of
the ExpressCard slot in notebook computers," said Matthijs Hutten, Senior
Product Marketing Manager at SanDisk. "We expect ExpressCard to completely
replace the PC Card standard in the near future, so offering an ExpressCard
adapter which integrates many popular card formats is a natural move for
SanDisk."

For notebook computers without embedded memory card slots, the SanDisk Multi
Card ExpressCard Adapter is an easy system upgrade. Users only need to pop the
card into the ExpressCard slot – there is no software to install, with no
external cables or hardware required. To transfer data, users simply take a
memory card out of a device such as a digital still or video camera, an MP3
player, a portable game player or a mobile phone and insert the card into the
adapter.

Even for notebook computers with embedded memory card slots, the SanDisk Multi
Card ExpressCard Adapter can be useful. Embedded slots today don’t always
support the new SD High Capacity (SDHC) format or the Memory Stick PRO Duo form
factor, requiring users to carry an external reader. SanDisk’s new adapter
offers native SDHC and Memory Stick PRO Duo support.

SanDisk ExpressCard 2 SanDisk Launched ExpressCard Adapter

Pricing and Availability

The SanDisk Multi Card ExpressCard Adapter is expected to available in North
America and Europe in September, with a manufacturer’s suggested retail price of
$ 29.99 in the United States. Suggested retail pricing in Europe is yet to be
announced.

SanDisk is the original inventor of flash storage cards and is the world’s
largest supplier of flash data storage card products, using its patented,
high-density flash memory and controller technology. SanDisk is headquartered in
Milpitas, California and has operations worldwide, with more than half its sales
outside the U.S.