Sony Ericsson and SingTel have jointly introduced the new Jalou by Dolce&Gabbana here in Singapore. Designed for female fashionistas, the clamshell phone features a rose-colored exterior with a real 24 carat gold plating.
Singapore – 10 December, 2009: Jalou™ by Dolce&Gabbana is a special limited edition clamshell handset, exuding style and substance both inside and out. The Dolce&Gabbana branded style statement has a beautifully facet cut jewel form and is only 73mm long –shorter than your favourite lipstick, it is easy to slip into the tiniest clutch or jacket pocket and is full of essential features.
Jalou™ by Dolce&Gabbana comes complete with exclusive packaging and accessories – three silky rose satin bags to either protect the phone, store the charger, or to even carry jewellery. But that’s not all – it also comes with a special Dolce&Gabbana branded headset with gold accents to keep you connected in style.
Even the content is special on Jalou™ by Dolce&Gabbana. Exclusive photography and video clips from Dolce&Gabbana’s women’s Autumn/Winter 2010 runway show, with sneak peek footage from all the backstage action, will be pre-loaded on the handset. There is also a variety of stylish themes and wallpapers, as well as a Dolce&Gabbana blog that sends the latest trends, news and gossip directly to the mobile phone via an RSS feed.
Keep your eyes peeled for the stunning advertising campaign of Jalou™ by Dolce&Gabbana on which Stefano Gabbana and Domenico Dolce worked on the creativity themselves.
The media campaign assets are available to view here: www.sonyericsson.com/jaloudolcegabbana.
Jalou™ by Dolce&Gabbana’s host of features will keep you entertained and looking
fabulous. The two inch screen’s clever design means that at the touch of a button the
screen becomes a mirror, offering a discreet way to make sure you look as good as
your mobile phone. It is also the first Sony Ericsson to feature Walk Mate step counter,
to help you stay in shape wherever you go.
Other features on Jalou™ by Dolce&Gabbana include: Facebook interface, the 3.2-megapixel camera, music player, video recording, 3G, Bluetooth™, built-in FM radio and Internet where you can check your email, watch YouTube™ clips, Google™, as well as upload your video and photos to your favourite social networking sites.
Jalou™ by Dolce&Gabbana in Sparkling Rose will be available exclusively to SingTel customers. Jalou™ by Dolce&Gabbana can be purchased at SingTel Retail Shops, selected SingTel Exclusive Retailers from December 12 at $488 on a 2-year plan and at Dolce & Gabbana at ION Orchard* at $988 without contract.
Irresistible compact fashion phone comes with the following features and lots more:
· 3.2-megapixel camera – snap your favourite outfit and send to your friends
· Video recording – film and post clips online anytime
· Stereo FM radio – catch up on the latest songs while on the move
· Music player – with Bluetooth™ stereo, PlayNow™ and TrackID ™
· Bluetooth™ 2.0 – upload images and videos to your social network site
· Mirror Key – check your hair before a hot date
· Walk Mate step counter – see how far you have walked while out shopping
· Internet – Google™ search, Google™ maps, email, instant messaging, picture
· Entertainment – YouTube™ application, 3D games, video viewing
· Weight – only 84 grams