Sony Ericsson launches new Facebook application for C510

The Sony Ericsson C510 Cyber-shot phone was launched few weeks ago in Future Black and Radiation Silver. Today, the manufacturer announced a new Energetic Red flavour as well as a built-in Facebook application for users to use and access easily.

 Sony Ericsson launches new Facebook application for C510

This afternoon, Sony Ericsson held an event at Vivocity to announce the launch of the Facebook (FB) application on the C510 Cyber-shot phone.

Jack Tan, General Manager of Sony Ericsson Singapore gave an opening speech for the event and later on, the media had a chance to try out the phone and use it to take pictures, upload them to FB as well as update their own FB status.

 Sony Ericsson launches new Facebook application for C510

The FB application on the C510 is fairly easy to use. You can even access your FB profile or home page from the phone’s main screen and check your friends’ status. When you take a photo with the phone’s camera function, you can choose to upload it to FB, give the picture a description and share it with friends. The C510 also produced good quality pictures, though the smile shutter does not seem to always work on some smiley faces.

For existing owners of C510 who do not have the FB application can call Sony Ericsson customer service and enquire how to get the app. Check the press release for the contact number.

Here’s the press release:

Singapore, 8 April 2009 — Sony Ericsson today launches new facebook application, built for the easiest and most intuitive access through the C510 Cyber-shot

For the first time,owners of the latest C510 Cyber-shot can now experience “zero-click” mobile acces to Facebook,one of the world’s most popular social networking sites.

Facebook addicts can stay updated on their friends’ status directly from their phone’s desktop (standby screen). The Facebook interface on the C510 Cyber-shot displays a unique newsfeed-style wallpaper, where you can view friends’ status updates, notifications, and their latest activities in the Facebook universe. You can choose how regularly this newsfeed is updated depending on how often you want to peek in on what your friends are up to!

Most importantly, consumers can now easily upload photos taken with their C510 Cyber-shot instantly and share them through Facebook photo albums with only one click! What better way to share your adventures with your friends than through regular photo updates on the C510 Cyber-shot?

Existing owners of the C510 Cyber-shot who wish to have the Facebook application can contact Sony Ericsson Customer Support at +65-6744-0733

The C510 Cyber-shot is now available in an exciting new colour – Energetic Red – in addition to its existing Future Black and Radiation Silver. It supports GSM/GPRS/EDGE 900/1800/1900 and UMTS/HSPA 2100 and is retailing at a recommended SGD448 (without contract) in Singapore.