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Sony reveals pricing for their new budget-friendly 4K TVs

Sony just recently announced a more ‘budget’ priced lineup of HD 4K TVs for customers to order later this month.  The new Ultra HD LED TVs will include a 55 and 65-inch model, both of which are priced under seven thousand U.S. dollars.

Not too long ago Sony unveiled to the world their most impressive 4K resolution TV with its massive 84” screen.  The image quality is definitely jaw dropping but even more so was the 25 thousand dollar (U.S.) price tag that came with it.  Now the electronics giant says they will soon be offering a more inexpensive line of 4K TVs that will start out at $4,999.

The $4,999 model is the 55” “XBR-55X900A” and for two thousand more you can get the 65” “XBR-65X900A”.  Both models are 4K Ultra HD LED design and will be available for pre-order on April 21st of this year.

The new 4K TVs were first revealed at CES back in January of this year and will be available for demonstration in Sony show rooms located in New York, NY, Houston, Texas, Las Vegas, NV and some California cities. The company will also be announcing an industry first 4K Media Player, the FMP-X1 with video distribution service as well.

Mike Lucas who serves as the senior VP of Sony Electronics Home Division stated in a recent press announcement that the 4K TV models would be arriving in homes just in time for summer and will certainly dazzle anyone who gets the chance to experience their super-HD display.

"Our TVs deliver a vibrant and natural picture that is four-times clearer than high definition. As for content, these new sets enhance all of the video people are watching today, and this summer our 4K media player followed in fall by the video distribution service will demonstrate how Sony continues to lead in bringing the 4K entertainment experience to viewers." Lucas said.

Sony's retailers will be offering the Sony FMP-X1 4K Media Player bundled with 10 feature films and video shorts in true 4K resolutions for $699 this summer.  They also said that customers will be given access to a fee-based video distribution service offering a library of 4K titles from Sony Pictures Entertainment and other productions in the fall of this year for the same media player.

A few of the feature films offered with the 4K Media Player are Battle: Los Angeles, The Bridge on the River Kwai, Salt, The Amazing Spider-Man, The Other Guys and Total Recall (2012) and a few others.

On April 17, 2013 Sony will kick off a yearlong partnership with The Tribeca Film Festival to help promote more 4K video production with both professional and amateur filmmakers alike.

Many South Korean electronic producers have begun sales on their own models of 4K TVs along with many of Japan’s other popular brand names such as Panasonic and Sharp.

Eutelsat Communications of Europe was the first entity to broadcast 4K TV with the first transmission going out officially on January 8, 2013.  Japan quickly followed suit with their own 4K transmission and claim to be in the planning stages for 8K TV transmissions in the next few years.

Jack Taylor
Jack Taylor is an accomplished writer who works as a freelance journalist and has contributed to many award winning media agencies, which includes VRzone. Born in 1971, Taylor holds a Bachelor of Science with a focus in Journalism, graduating Magna Cum Laude. An eclectic writer, Taylor specializes in editorials, trending technologies and controversial topics such as hacktivism and government spying.

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