Car tire brands are often found plastered all over a race track or even the race cars themselves, but rarely do we see car tires on super models.
Goodyear Dunlop recently approached designer Carl Gerard Elkins and Mierswa-Kluska and asked if they could produce something stunning using just the company’s tire products. The underlying themes Goodyear Dunlop wanted to convey were strength, robustness, and armor. Beauty, especially in the designer business, is always determined by the beholder, but in this instance we’re forgetting about the beauty. Elkins and Mierswa-Kluska’s work with the tires look down right Transformer-ly cool and freaky.