Facebook has admitted that organic reach may not be enough for brands and marketers to reach their intended audience. Will engagement become more difficult and expensive?
Malicious hackers have stolen some two million passwords from major online services through browser-based malware called “Pony”.
Facebook is introducing a new way for articles to get prioritized in the News Feed, with focus on news sources, plus re-surfacing stories when a friend comments.
As Facebook is close to acquiring Android app insights startup Little Eye Labs, Twitter is also said to be interested in another Bangalore-based startup.
Baby boomers are fastest-growing Twitter demographic (and other interesting social media statistics)
Younger users are more dominant in social media, but baby boomers are currently the fastest growing demographic. With businesses taking different approaches in their social media strategy, here are a few things to keep in mind.
Facebook is reportedly losing the all-important teenage demographic, but COO Sheryl Sandberg says the social network is unfazed.
Social network usage has exploded in the recent years. While the younger demographic is thought to be less careful with sharing information to the public, a recent survey suggests otherwise.
Facebook has joined the GSM Association, giving a boost to its involvement in the mobile industry in terms of partnerships with carriers and its Internet.org effort.
Big Brother is not the only one watching online activities, students are warned. Future employers and college admission officers might be looking into one’s social media profiles and making admission decisions based on what they see.
The Facebook app for iPad has been updated. It finally brings the ability for users to edit posts straight from their tablets.
Facebook is now testing the use of star ratings prominently displayed on Pages, in an effort to give users more information on beyond the ambiguous “Like” and to aid in discovery.
Facebook has redesigned its “Like” button for the first time, with this iteration focusing on typography and colors, and reducing the focus on the thumbs-up sign.
In its latest quarterly SEC filing, Facebook admits that it faces the risk of losing relevance among its users if it cannot improve engagement amid a growth slowdown.
Facebook has its best quarter ever thanks to strong mobile advertising revenues.
While advertisers are putting pressure on Facebook to launch its auto-play video ad platform soon, the social network is holding back, reportedly due to concern for preserving the quality of user experience.
Twitter is gearing up for its IPO, now reportedly valued at $1.6 billion. But with Google’s own social networking efforts lagging behind that of Facebook, should the search giant acquire Twitter and merge it with Google+?
Facebook functionality has been limited since approximately 8:30 PM China time, 8:30 AM Eastern Standard Time.
Facebook has updated its iOS client to include the ability to edit posts and comments.
Facebook is enabling public posting for minors, in a move viewed as a means to expand its user base for gathering data for advertisers. Will user privacy be compromised, especially among the young set?