Unity Technologies Japan introduces Unity-chan, its upcoming cute little mascot character, and her entire 3D data is completely free to download.
Unity may not be a household name in tech, but this 3D game engine is the one responsible for many of the 3D apps and games that we enjoy today. Soon, however, it might get a significant boost in recognition, thanks to none other than its upcoming official mascot, Unity-chan.
The idea behind the creation of Unity-chan was simple, as simple as the development of other cute mascot characters for corporate entities as of late: “tactical” marketing. But she won’t just be Unity’s cute advertising and marketing medium. Unity Technologies Japan developed a complete set of downloadable 3D data to bring her to life. And it’s not just some pre-set model data mind you, because she’s at your entire disposal with complete HD motion data, expressions, and even a character voice (in Japanese of course).
There are of course several conditions and guidelines to be met before you can bring her into your own Unity Engine-built 3D landscapes. However, being that she’s free to download and use means that game developers can promptly include her into their games, either as an extra character, a guest cameo player, or even as major character.
Other activities related to Unity-chan’s development and promotion are detailed in her own blog, which unsurprisingly can be found at her official homepage. The download links for her 3D data can also be found there.